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Record Visitor Numbers Attend the Edinburgh International Magic Festival

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Record Visitor Numbers Attend the Edinburgh International Magic Festival as the Capital Delights in New MagicFair and 7th Year Programme

The Edinburgh International Magic Festival, which came to a spectacular grand finale at Festival Theatre last Friday (8th July) with the MagicFest Gala Show, has announced record-breaking visitor numbers. The festival’s new MagicFair event at Summerhall attracted more than 3500 visitors across the opening weekend (1st – 3rd July), with family-friendly Morning and adult-themed Lates sessions selling out. Visitors delighted in shows from world-class magicians including German Patrick Lehnen (whose mesmerising show brought a desk lamp to life), Scottish mindreader Colin Cloud, local Edinburgh magicman Elliot Bibby and Californian mentalist David Gerard. Kevin Quantum, Artistic Director of MagicFest, commented… ‘The new MagicFair concept was a huge hit for us. People loved the variety of experiences from the ribbon maze to courtyard hustling as well as world-class magic shows. We're proud to give people the full spectrum of magic experiences and we're already planning for 2017 (30 June - 8 July 2017).’

The MagicFest Gala Show saw audience numbers more than double after organisers added a matinee and evening show. Eight performers wowed the audience with 2.5 hours of spellbinding performances, including Spanish world magic champion Hector Mancha and Korean Young Min Kim, whose glittering alchemy skills left audience members transfixed. The Great Lafayette Award, which honours magicians who have excelled in live stage performances, was awarded to Juan Tamariz – an internationally acclaimed magician and Spain’s equivalent to Paul Daniels.

Other sell-out shows included all four sessions of The Secret Room event at Lauriston, Juan Tamariz’s solo show at George Square Theatre, Magic School and Kevin Quantum’s ‘Illuminations’ at The Scottish Story Telling Centre.

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For further information, images and interviews please contact Gary Anderson at

gary@lanyardmedia.com

0131 557 9223/ 07564 444002

Notes to Editors

Social media: Twitter @magicfest Facebook @edmagicfest Instagram @edmagicfest

MagicFest 2017 dates:

30 June - 8 July 2017 Sponsors and supporters: Principle Partner: Krispy Kreme for 3rd year | Venue Partner: Summerhall | Technical Sponsor: NL Productions | Event Partner: Edinburgh Museums & Galleries | Sponsors: Ideas, Central Car Auctions, Café 1505 and Cascade | Charity Partner: Kiran’s Trust About Edinburgh International Magic Festival: The Edinburgh International Festival is a not-for-profit organisation founded and managed by husband and wife Kevin and Svetlana McMahon. Since conception in 2010, MagicFest has welcomed over 34,000 visitors and has grown to be the UK’s biggest festival of innovative and cutting-edge magic, has consulted for the National Theatre of Scotland and has broken a Guinness World Record. MagicFest is leading the charge in the newly developing market of Magic Festivals appearing around the world, and aims to be the world leader in programming and producing innovative, cutting edge magic.


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